April 12, 2019 — When executives at Gloucester-based Intershell Inc. decided to ramp up the company’s presence at the Seafood Expo North America in March, they hoped at the very least to develop new relationships that could slingshot into additional sales.
Intershell did strong business during the three days the vast show ran at the Boston Convention & Exhibition Center in South Boston, shipping orders to new customers stretching from New York to Texas.
Now it can add the bustling burg of Spotsylvania, Virginia, to the list of new out-of-state clients.
Intershell has entered into an agreement with the Spotsylvania-based Van Cleve Seafood Co. to fully source Gloucester-landed haddock for a new line of ultra-healthy frozen seafood the all-female-owned company is developing for national distribution from its facility near the Chesapeake Bay.
“We think this could evolve into a very good revenue stream for local fishermen,” said Frank Ragusa of Intershell. “We’ve also talked with them about sourcing North Atlantic pollock, as well, which would really help build up the market for pollock and help our guys out even more. And it all started with a conversation at the seafood show.”
In that conversation, the women from Van Cleve — mother Shelly Van Cleve and her daughters Monica Van Cleve-Talbert and Alexandra Cushing — explained to the Intershell executives that they were looking for the cleanest, freshest seafood they could find for the new line.