February 12, 2024 โ U.S. retailers and restaurateurs are expecting high upcoming seafood sales as the 40-day Lenten season kicks off the same day as Valentineโs Day on 14 February.
โThere is normally a bump for seafood on Valentineโs Day, but with Lent on top of that, it should be a banner week for seafood,โ Jason Resner, the meat and seafood sales, merchandising, and procurement lead for Downers Grove, Illinois, U.S.A.-based retailer Fresh Thyme, told SeafoodSource.