July 10, 2017 — The following was released by the San Pedro Fish Market:
The legendary San Pedro Fish Market, just set a yet another new mark that only it could dream up, serving hundreds of invited guests, television and print reporters, and local VIP’s with the 100+ pound Seafood Supertray XXXL.
“We knew we needed to make something special to mark the start of our third season of the Kings of Fi$h and that’s how the Seafood Supertray XXXL was born,” said Mike Ungaro, Vice President, San Pedro Fish Market. “Kings of Fi$h has been seen over 42 million times online by people that love seafood as much as we do so 100+ pounds of shrimp, lobster, Catalina Sea Ranch mussels, clams, octopus and fried sea bass was the perfect start for the season.”
Kings of Fi$h is an online reality series that follows the families which founded, own, and operate the 61 year old landmark San Pedro Fish Market. It has been seen online over 42 million times in the last fourteen months on social media and online outlets, including Foodbeast. In addition is has won three major awards besting numerous international brands.
“All of the seafood in our Supertray XXXL is wild caught or sustainably farmed which is what our social media and online viewers really appreciate. We were very proud to use Catalina Sea Ranch mussels sustainably farmed just six miles off the Southern California coast. Local sourcing is always a goal of ours and we are very blessed to have great partners,” explained Mike Ungaro. “This year we project serving 2 million guests and over 75% of those use social media from our location so it is absolutely necessary we continue to partner with the best seafood providers.”
CWith its retail product line now in stores for over five years and its second year of recognition by Time Magazine, CNBC and others as one of America’s most Instagrammed restaurants, San Pedro Fish Market has proven its ability to sell seafood to generations of families.
“Quality seafood served in a family friendly, fun environment has always been our formula for success,” said Mike Ungaro. “The great thing about Kings of Fi$h is it really shows the challenges we face within those fun experiences. Since the show began our in store sales have grown by double digits, so we know social media is having a huge effect. Our commitment has always been to give people a fun and authentic experience, and what you see in the show is what you get at the Market!”