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Supporters Hope That Dogfish By Another Name Sells Better, And Benefits Consumers

September 26, 2018 โ€” The Fishermenโ€™s Alliance is working with fishermen, and the public, to change the name of dogfish.

Longtime fisherman John Our knows some people who love calamari, but wonโ€™t eat squid. Doesnโ€™t matter that they are same thing; calamari just sounds better.

โ€œDogfishโ€ seems to provoke a similar visceral reaction; people turn their noses up at the name.

โ€œIโ€™ve always thought that if you changed the name you would make it more attractive,โ€ Our said. โ€œIt would only help.โ€

Ourโ€™s feeling is backed by research. Fishermen, processors and others have spent years trying to turn local palates on to dogfish. Not that itโ€™s all about the name; there are a host of other problems with making the abundant fish a popular choice, including the lack of nearby processing facilities, but inroads have been made.

Read the full story at The Cape Cod Chronicle

 

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