July 30, 2013 — The seafood industry needs something new to get people’s attention. Linda Cornish, SNP executive director, said that people know seafood is healthful, but the intimidation factor in terms of preparation keeps it the least-consumed protein in the United States.
After six years covering stories for the seafood industry and monitoring what is written in the mainstream media, I’ve realized the majority of the coverage centers around the health benefits or scares related to seafood consumption. Typical topics are that pregnant woman should eat more seafood or avoid it, seafood helps prevent dementia, omega-3 fatty acid benefits and so on.
The latest report is about seafood consumption lowering anxiety levels in pregnant women. That, combined with Mike Urch’s column on SS last week about how the seafood industry needs to do a better job of explaining to consumers why seafood is healthy to increase consumption, got me thinking that the seafood industry needs something new to get people’s attention. That message may be delivered by the recently launched Seafood Nutrition Partnership (SNP), which was formed to address seafood deficiency in Americans’ diets and build awareness of the protein’s health and nutritional benefits.
Linda Cornish, SNP executive director, said that people know seafood is healthful, but the intimidation factor in terms of preparation keeps it the least-consumed protein in the United States.