November 20, 2018 — New York, U.S.A.-based Luke’s Lobster is making its first big retail push with two new offerings designed to give consumers an easy way to have lobster in their own home.
Luke’s is offering a “ready-to-eat lobster kit” featuring half a pound of lobster knuckle and claw meat, a packet of Luke’s Lobster seasoning, and instructions on how to make a lobster roll in the restaurant’s style at home. The other item is a “ready-to-cook lobster tail kit” that contains two raw Maine lobster tails; some lemon garlic marinade; and tips on how to thaw, prep, and prepare grilled marinated lobster tails.
Both items are priced at USD 19.99 (EUR 17.55) and debuted in Whole Foods Markets across the country on 16 November.
“We never dreamed when we opened one tiny shack nine years ago that we’d someday be in Whole Foods Market nationwide,” Luke’s Lobster founder Luke Holden said. “It’s an honor to be able to partner with the preeminent retailer of organic and sustainable food to bring America the world’s best-tasting seafood.”
The move is the first big push by the company into retail nationwide, according to a representative for Luke’s Lobster.
Read the full story at Seafood Source