June 15, 2023 — Predictions for record spending this Father’s Day are not swaying U.S. grocery chains from emphasizing their value seafood offerings.
Americans will collectively spend an estimated record-high USD 22.9 billion (EUR 21 billion) to celebrate Father’s Day on Sunday, 18 June, up from USD 20 billion (EUR 18 billion) in 2022, according to the National Retail Federation’s (NRF) annual survey. Greeting cards and clothing will be the top items purchased for the holiday, according to the survey, which was conducted by Proper Insights and Analytics, but 52 percent of respondents said they will give fathers a special outing such as dinner or brunch.