August 3, 2018 –The National Fisheries Institute is rebranding its AboutSeafood.com website in an effort to support U.S. seafood workers, the organization announced on Thursday, 2 August.
The move comes on the heels of existing and potential future tariffs between the United States and China. What started out as a set of tariffs initiated by U.S. President Donald Trump in January eventually escalated into a full-blown trade war, which hit the the seafood industry when China implemented 25 percent tariffs in June on several items, including seafood.
The United States soon responded with its own tariffs on seafood in July. China, in turn, said it would take “firm and forceful measures” in response. Now, President Trump has threatened still more tariffs as U.S. fishermen seek relief for the damage already being done by existing tariffs on their goods.
The NFI’s new campaign, “Seafood, See Jobs,” looks into the lives of workers that rely on the seafood industry for their livelihood. Fishmongers, lobstermen, and fishermen are featured, in addition to the many tertiary roles that rely on the industry, such as chefs, truck drivers, and manufacturing workers. The goal is to demonstrate the real impact the tariffs are having on American workers.
“To understand the negative impact these tariffs will have on American workers you have to go see them, you have to talk to them, you have to hear their concerns,” said NFI President John Connelly. “We’re bringing those stories to policy makers so they understand; this is not a theoretical, economic chess game. These tariffs have the potential to do a lot of harm to the seafood community and that community’s jobs are right here in the U.S.”